Playbooks, product notes, and the occasional opinion. No SEO filler.
Every customer-facing team starts the same way: one phone, two phones, four tabs, three accounts. Here's when to consolidate.
ProductA practical guide to writing WhatsApp templates that pass review the first time, with examples and the common rejection reasons.
EngineeringA short post on the design constraint that shaped routing in OonoBox: rules a non-engineer can write and another non-engineer can read.
Customer storyAn interview with one of our earliest customers on triage, after-hours, and what changed when they switched off personal WhatsApp.